Datacard Category: CPG

  • Sports Enthusiasts

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    Marigold’s Sports Enthusiasts file delivers a passionate and highly engaged audience of consumers who actively follow, watch, and participate in a wide range of sports. Built from comprehensive multi-source behavioral, transactional, and lifestyle data, this file identifies individuals with a strong interest in professional and collegiate sports, fitness activities, sporting events, and related media consumption.…

  • Senior Mail Order Buyers

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    Marigold’s Senior Mail Order Buyers file delivers a proven, purchase-driven audience of older consumers who actively engage in mail order and direct-to-consumer shopping. Built from comprehensive multi-source transactional and behavioral data, this file identifies seniors with a strong history of purchasing products through catalogs, direct mail, and online ordering channels. These individuals demonstrate consistent buying…

  • Newly Engaged Brides-To-Be

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    The Marigold Newly Engaged Brides-To-Be file provides an ideal demographic for targeting women identified as newly engaged and actively entering the wedding planning phase (one of the most dynamic and high-spending life stages). These consumers are in-market for a wide range of products and services, from bridal apparel and jewelry to venues, travel, home furnishings,…

  • New Parents

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    Marigold’s New Parents file is a targeted direct marketing file composed of consumers who have recently welcomed a child into their household. Built from comprehensive multi-source compiled, transactional, and behavioral data, this file identifies new mothers and fathers at a pivotal lifestage, when they are actively purchasing products and services such as baby care items,…

  • New Movers with Children

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    Marigold’s New Movers with Children file delivers a highly responsive audience of families in transition-households that have recently relocated and include children. This powerful direct marketing file is built from comprehensive multi-source from compiled, transactional, and behavioral data, capturing consumers at a pivotal lifestage when purchasing activity and brand switching are at their peak. Leverage…

  • Male Magazine Subscribers

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    The Marigold Male Magazine Subscribers file provides an ideal demographic for targeting subscribers of Male related publications and magazines throughout the United States. These subscribers enjoy various types of magazines such as entertainment, fashion, automobile, music, hunting, fishing, leisure and many more. Whether it is staying informed about the latest automobile style or fashion trends,…

  • Mail Order Buyers Masterfile

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    Marigold’s Mail Order Buyers Masterfile delivers a proven, purchase-driven audience of consumers who actively engage with direct mail and catalog marketing. Built from extensive multi-source transactional, compiled, and behavioral data, this comprehensive masterfile identifies individuals with a strong history of purchasing products through mail order and direct-to-consumer channels. Leverage this targeted audience of Mail Order…

  • iPhone Users at Residential Addresses

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    The Marigold iPhone Users file reaches a tech-savvy, brand-engaged audience with this direct marketing file of iPhone users at verified residential addresses. Built from multi-source compiled, transactional, and behavioral data, this file identifies consumers who use Apple iPhone devices and can be reached effectively through direct mail and omnichannel campaigns. Leverage this targeted audience of…

  • Homeowners

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    Marigold’s Homeowners file delivers a dependable, high-value audience of verified property owners who demonstrate consistent purchasing behavior and strong engagement with direct marketing. This comprehensive file is sourced from multi-channel compiled, transactional, and behavioral data, offering marketers access to consumers who actively invest in maintaining, improving, and personalizing their homes. Leverage this targeted audience of…

  • Hispanic Internet Buyers Masterfile

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    Reach a powerful and digitally driven multicultural audience with Hispanic Internet Buyers Masterfile by Marigold. This expansive, multi-sourced file delivers verified Hispanic consumers who actively make purchases online across a wide range of categories, including retail, financial services, travel, electronics, home goods, and more. These Hispanic buyers demonstrate strong e-commerce engagement, brand affinity, and consistent…