Datacard Category: Outdoor recreation

  • Senior Vacation Travelers

    —

    by

    Marigold’s Senior Vacation Travelers file delivers a highly engaged and experience-driven audience of older consumers who actively plan and take leisure trips. Built from comprehensive multi-source behavioral, transactional, and travel intent data, this file identifies seniors who invest in vacations such as cruises, guided tours, resort stays, and seasonal getaways. These individuals demonstrate strong discretionary…

  • RV – Recreational Vehicle Owners

    —

    by

    This direct marketing file, RV – Recreational Vehicle Owners by Marigold, offers access to a lifestyle-driven audience of consumers who own or have demonstrated strong intent in recreational vehicles. These individuals are often passionate about travel, outdoor experiences, and road-based exploration, making them highly responsive to products and services related to camping, tourism, automotive accessories,…

  • Running and Cycling Enthusiasts

    —

    by

    Marigold’s Running and Cycling Enthusiasts file delivers a highly active and health-focused audience of consumers who regularly participate in running, biking, and endurance fitness activities. Built from multi-source behavioral, transactional, and lifestyle data, this file identifies individuals who invest in athletic apparel, footwear, equipment, fitness technology, nutrition, and event participation such as races and cycling…

  • Retirees

    —

    by

    Marigold’s Retirees file delivers a stable and highly engaged audience of consumers who have transitioned out of the workforce and are enjoying their retirement years. Built from comprehensive multi-source data, this file identifies individuals with established lifestyles, consistent income streams such as pension and investments, and strong discretionary spending patterns across categories including healthcare, travel,…

  • Male Magazine Subscribers

    —

    by

    The Marigold Male Magazine Subscribers file provides an ideal demographic for targeting subscribers of Male related publications and magazines throughout the United States. These subscribers enjoy various types of magazines such as entertainment, fashion, automobile, music, hunting, fishing, leisure and many more. Whether it is staying informed about the latest automobile style or fashion trends,…

  • Internet and Online Shoppers

    —

    by

    Marigold’s Internet and Online Shoppers file delivers a highly active, digitally engaged audience of consumers who frequently make purchases across e-commerce channels. Built from multi-source transactional, behavioral, and online activity data, this direct marketing file identifies individuals with a proven history of shopping online across a wide range of product and service categories. Leverage this…

  • Homeowners

    —

    by

    Marigold’s Homeowners file delivers a dependable, high-value audience of verified property owners who demonstrate consistent purchasing behavior and strong engagement with direct marketing. This comprehensive file is sourced from multi-channel compiled, transactional, and behavioral data, offering marketers access to consumers who actively invest in maintaining, improving, and personalizing their homes. Leverage this targeted audience of…

  • Gardening Enthusiasts

    —

    by

    The Marigold Gardening Enthusiasts file provides an ideal demographic for targeting individuals that are subscribers to gardening related magazines and are actively engaged in gardening activities such as landscaping, planting, lawn care, and outdoor living demonstrating consistent purchasing behavior across seasonal and year-round gardening categories. Whether it’s flowers, bushes and shrubs or a vegetable for…

  • First Time Homeowners

    —

    by

    Marigold’s First Time Homeowners file reaches a highly valuable, life-stage-driven audience of First-Time Homeowners. This segment includes individuals and households who have recently purchased their first home, representing a critical window of elevated spending across home-related categories as they furnish, upgrade, and personalize their new living space. Leverage this targeted audience of First Time Homeowners…

  • Fabulous at 50!

    —

    by

    Marigold’s Fabulous at 50! file reaches a vibrant, financially established audience of consumers aged 50 and above. This segment represents individuals in a dynamic life stage often at or near peak earning years or transitioning into retirement with strong purchasing power, brand loyalty, and a focus on quality, wellness, and lifestyle enrichment. Leverage this targeted…